Location: Dinuba, CA
We are a fast-growing, mid-sized CPG food manufacturing company (Top 125 in North America) that was founded by a father-son team (Louis and Fred Ruiz) 50 years ago with the idea of sharing their authentic Mexican family recipes with the world.
With the #1 brand in retail frozen Mexican Food (El Monterey) and the #1 brand in C-Store roller grills (Tornados), Ruiz Foods is committed to investing in growing the business through brand-building, delivering industry leading innovation, and using high quality fresh ingredients with bold authentic Mexican spices.
This position will be based in central California, with a low cost of living, family-friendly communities, and ready access to three national parks and countless other recreational activities.
Our Marketing Team leverages strengths in strategy, brand marketing, consumer insights, innovation, and new business development to lead the category and deliver profitable growth. Marketing brings engagement and brand participation with our customers, shoppers and consumers through creation and execution of best-in-class, equity-building brand communication. Ruiz Foods’ brand team leadership come from General Mills and SC Johnson, and it has a relatively new CEO with a Marketing background from Kraft and Unilever. These recent additions have been made to establish the foundation for the next period of aggressive growth for the company – and will allow you to learn some of the best practices in CPG marketing. We are seeking new members to join our Brand team in the role of Associate Brand Manager (ABM).
In this ABM role, you will be a strategic business leader in the organization. You will lead a mix of Marketing and communications projects enabling you to build and showcase your breadth and depth of leadership, strategic & analytical thinking, and innovative skills. We’re looking for top talented individuals that have experiences in these skill areas, along with collaboration, priority setting, consumer understanding, etc.
You will be expected to lead cross-functional teams, drive key initiatives, and collaborate with agency partners. You will evaluate financial performance of assigned brands/products and develop and implement strategies to improve sales and margin. You will help guide a brand’s strategic choices and vision and be responsible for executing all elements of the marketing plans for the assigned brand/product across all consumer touch-points. You will be expected to be in touch with consumer and customer needs, anticipate the future, create innovative techniques to win their devotion, and increase market share.
Your career progression depends entirely on you. You will have the opportunity to learn the skills necessary to become an effective brand manager and business leader across the retail, warehouse club, and foodservice business channels by obtaining new and exciting experiences and assignments every 2-3 years. And, you will receive top-notch training from Marketing leaders who have honed their skills at some of the best Marketing companies in the world.
So are you ready to immerse yourself in understanding the ever-evolving, packaged-goods consumer and shopper to grow brand equity? Are you inspired to challenge paradigms and push creative boundaries to propel brand building and marketing to a new level? Then join us and delight consumers with brand experiences that make a difference in their lives.
Send Resume To:
501 South Alta Ave
P.O. Box 37
Dinuba, CA 93618
Fax to (559) 591-1593
E-mail resume as a word attachment to: firstname.lastname@example.org
Ruiz Foods is an equal opportunity employer.
EOE: Male, Female, Vets, Disabled (M/F/V/D).
Ruiz Foods enforces a policy of maintaining a drug-free workforce, including pre-employment substance abuse testing.